Creating a Positive SEO Experience
August 17, 2010
The Negative Perception of SEO You hear a lot about the negative perception that many in the business world have of SEO. I think a lot of this is inevitable for any new industry just emerging. For years SEO has been relatively easy to jump into and “expert” SEO firms were known to appear overnight, only to disappear months later. I often cringe when reading forums where somebody with a online name of “SEOprophet” (I pulled this name out of my hat, I apologize if it’s yours!) asks a basic SEO question that not only has been asked and answered many times over the past few years but is completely irrelevant to the optimization process today. Many of these SEOs found... Read more
Do It Yourself SEO and Why You Really Don’t Need To Pay For It
August 15, 2010
It seems these days everyone is an SEO expert. What they don’t tell you is they’re self-proclaimed experts in SEO with very little technical background and no credentials to back them up. Trying to find a quality SEO expert (a true expert) is becoming a frustrating task for webmasters. It’s rare to come across a webmaster who’s employed the services of an SEO firm and didn’t get burned in one way or another. SEO experts promise the world and more often than not under-deliver. In order to save money and frustration, many webmasters have branched off and tried to apply SEO on their own. Are these webmasters heading down the wrong path or have they figured out that... Read more
Good SEO Vs Bad SEO
August 13, 2010
Over the years the definition of SEO has surely changed. Years ago everyone approached it like it was a giant science project and today it is approached for the most part like a marketing effort. Unfortunately we still see individuals and companies really butchering the craft of SEO and giving it a bad name by using shotty business practices and spammy efforts to try and “market” their websites. Here are my ideas of the drastic differences among taking a less than stellar approach to growing any business and taking a high-quality marketing approach to your overall search engine optimization movement. Everyone seems to have a special approach on how to get from point A to point B;... Read more
A Business Owner’s Guide to SEO Basics
August 11, 2010
What is SEO? SEO, or search engine optimization, is the term used to describe the process of driving a website to be more popular on search engines such as Google, Yahoo, etc. When people search phrases or words in a search engine (also known as keywords), the results and the order that they appear in is the direct effect of SEO. Do you need SEO? Generally most businesses would answer this question with a resounding yes, however how much you choose to invest into SEO is dependent upon how you want to do business. A lot of business that you generate most likely derives from word of mouth referrals, however, studies from Forrester Research shows that 93% of consumers worldwide use search engines... Read more
How to Sell SEO to The SEO Challenged?
August 9, 2010
SEO or Search Engine Optimization is a term which is well taken by the online marketing fraternity but for others it’s a no man’s land. Even designers, developers and other employees in the companies are often unaware of this domain and undermine its importance which is a big mistake. This sometimes leads to conflicts between SEOs and designers/developers. But right now we are not going to talk about it; rather, we will see how to sell your SEO services to the people who have never heard about it. I call them SEO challenged (no offenses!) people and it’s a challenge for every SEO services providing company to get business from them. Often, companies commit a big mistake of misinforming... Read more
The Search For SEO Services
August 7, 2010
Nowadays, many so-called SEO services are being offered on the Internet. Unfortunately, most of these “companies” deliver dubious results. Excellent SEO services are rare today since everybody seems to be to getting into online business marketing. More and more websites are clamoring to get into Australia’s top 10 in terms of search engine ranking. With this scenario in mind, companies and small businesses should be careful in their search for SEO companies with competent SEO services. Before you dole out your hard-earned dollars to get social media marketing packages, read below for some essential tips when scouting around for an SEO company: 1) Always ask for a case study.... Read more
Guaranteed SEO Services For Reliable Marketing Results
August 5, 2010
Have you ever considered for hiring SEO experts to get high amount of online exposure for your business? If not, then have a look at those SEO companies which offer search engine optimization services to help your website appear in top search results of all major search engines for a particular keyword search. Most of the companies claim to provide guaranteed SEO services but it is not always found out to be true. Therefore one should check the credibility of the SEO Company before opting for its SEO services. Guaranteed SEO services are basically concerned about improving the site’s search engine ranking through tried & tested optimization methods. The SEO tricks & techniques are... Read more
How an SEO Consultant Can Grow Your Business
August 3, 2010
Once you step inside the world of internet marketing, there is so much ground you have to cover. For a fact, going online and marketing your products and services globally is a big step towards the growth of your business. However, not every businessman who goes online achieves what every businessman desires for: to be #1. For this reason, the inauguration of SEO Consulting took place and started to change the most ordinary and typical means of internet marketing. I have done some research myself and found a superb way to learn more about how an SEO Consultant can help online businesses grow and how SEO Consulting can improve sales and returns on investments (ROI). By directly contacting several... Read more
3 Affordable SEO Services Which Your Small Business Requires
August 1, 2010
As a small business owner, you may have realized the importance of SEO services in order to tap into the millions of online users who are looking for your products or services. Whether you have a business website or an e-commerce one, SEO services are a must for giving your website the visibility it needs to bring your business to the attention of potential online customers. After all, if you are invisible to your customers, they will be unable to buy from you and they may go to a competitor who has paid proper attention to search engine optimization for his/her website. If you are not using SEO services for your website yet, find a SEO company today so that you can make your website an effective... Read more
Guaranteed SEO For a Top 10 Ranking
July 30, 2010
How can SEO firms guarantee top 10 rankings while others bulk at even the notion that the SEO client should get anything in return other than a statement of work and at the end of the month some fancy reporting about hours spent on link building, article submission and other seemingly important search engine optimization tasks. The truth as always is between the two different camps of SEO firms who either guarantee top 10 ranking or don’t. So, why some SEO companies offer performance guarantee, while other SEO companies don’t? Before start our investigation, we have to set some ground rules here of course to make sure we compare only reputable SEO companies with at least 3 plus years... Read more
